Application of color elements in glass bottle product design

Color is an element in glass bottle packaging, which conveys packaging emotion. Traditional liquor packaging with red, yellow and gold colors, is now difficult to form a visual impact, simply can not leave a deep brand in the hearts of consumers. Nowadays, among many baijiu packaging brands, such as "Yanghe" and "Live Brew", their unique packaging colors stand out from the competition. Yanghe blue classic is given priority to with blue, it fully embodies the "yanghe wine packaging return to the sea culture demands, like yanghe has the same effect is made of" living ", the packaging on the pale green color with a flow of "live" character, accurately reproduce the brew of "live" the core of green culture, formed a strong external features, It fits perfectly with the core of the living Brew brand.

Individual color positioning is becoming the common choice of innovation, through the visual impact of color to break through the packaging of liquor, there are passionate red, mature and stable dark brown, and beige, white, black and so on.